About us, eh

We’re a Canadian shop with one simple belief: if you’re going to wear an ugly Christmas sweater, it should be a real sweater, and it should be ugly in a properly Canadian way.

So we design our own: moose with mistletoe, beavers who’ve had a dam good year, geese, toques, hockey sticks and a great deal of apologizing. Every joke is original, nothing is licensed from anyone, and everything is family-friendly enough for the office party.

Our sweaters, cardigans, kids’ sweaters, dog sweaters and toques are jacquard-knit to order: the pattern is made from the yarn itself, laid out stitch by stitch for your size. They’re knitted by our production partner overseas and shipped to you, which is why they take a few weeks. Our printed sweatshirts are printed in Canada, for anyone who left it late. We’ll always tell you which is which.

Nothing sits in a warehouse, nothing ends up in a landfill in January. It’s made for you, worn every December, and passed down (or quietly regifted).

Designed in Caledonia, Ontario